We live in an era where maintaining an equal balance between online and offline marketing is becoming a crucial thing. This doesn’t mean that hosting separate campaigns, rather using a marketing mix where online and offline marketing co-exist. Are you investing in both equally? Here are some of the marketing mix strategies you need to … Read More →
This is a very common question that I often came across the moment I disclose that I do blogging for a living. Not to ignore, that the question is indeed a very important one. With the importance of digital media marketing growing every minute, understanding the usefulness of blogging is indeed an essential one for … Read More →
Last day in our school Whats app group, a guy knowing that I am into writing job for some time now, put up a question, “What is business blogging? And how it benefits an organization?” Since the guy is holding an important position is Wipro at present and definitely not an uneducated one, I realized … Read More →
Online Marketing has became inevitable these days. To increase the brand visibility to a massive level and across the border with a reasonable marketing budget, the only way out is Online Marketing. However, whenever you call an agency for pitching, do you get to hear some terms that you literally doesn’t what they mean and … Read More →
Every industry has their own technical jargons which a layman may know or not know, but the companies while pitching a client use them in abundance sometimes to prove that how efficient they are and sometimes just to baffle the client. But worry not. Here is a compilation of some commonly used marketing terms which … Read More →