People are engaging on social media like never before. They find new trends and try to connect with friends on social media. Based on platform and industry, a study was conducted to find out what time do customers engage on content the most. You can take the help of this data to strategize your social … Read More →
Social media trends are evolving with new features and changes in algorithms. A few years ago, Snapchat was known for its disappearing content but now even Instagram has it and more than 500 million people are using this feature. Marketers need to evolve by keeping an eye out for the latest trends in social media. … Read More →
Instagram is one of the most popular social media platforms globally, and many businesses already use it as a platform to share picture and short-video format content. This has mostly included print style advertising or short announcements. Instagram TV (IGTV) is a feature that allows sharing of long-form video on the social media platform. Specifically, … Read More →
We always love happy customers, isn’t it? We need to have a voice of the customer (VoC) program in place in order to understand if we are able to satisfy our customers or not. If you have an active and planned VoC program, you can gauge the effectiveness of your marketing and sales efforts and … Read More →
Twitter is essentially the most valuable marketing channel as of 2021. But to use the channel to its full potential, you need to have a thorough knowledge of the platform. Also, you need to be abreast with the latest trends and Twitter statistics in order to understand how people are using the platform. In order … Read More →