What is a social media campaign and how to ensure that it turns out to be a successful one? Unlike regular social media posts, a campaign is a series of update/post which runs for a week or a month and they can be either newsletters, contests or interactive posts or even teasers. Have you been … Read More →
Now-a-days, multiple social media platforms are sponsoring video ads as more and more people are preferring to make buying decision on watching video ads. Over 500 million hours of videos are watched on YouTube each day. For businesses, this presents a huge opportunity to engage with prospective customers as video not only allows to convey … Read More →
Google Adwords has been in presence since the year 2000 and over the years it has evolved to include many features & campaign types. According to Wishpond, nearly 95% of Google’s revenue is generated from advertising. Whenever you search on Google, you will come across text ads or visual ads on sites that are ad-driven. … Read More →
Your success on Instagram completely depends on what you post on your business profile. A statistic shows that around 86% of top brands have Instagram accounts, which has grown from 71% from the last year. Today, visual content is majorly liked by audience and it fetches sales leads. Many marketers are setting up sponsored ads … Read More →
Businesses are becoming more aware of presence on search engines as more and more customers are using internet to search or buy product/service. Simply having a website is not enough, while maintaining an active presence is of utmost importance. Optimizing a website based on basic SEO techniques like blog commenting or back-linking has become obsolete … Read More →