Sponsored ads on social media is now a common phenomenon on Facebook, Twitter or LinkedIn. You will notice several companies have started opting for paid social media to maximize reach, sales, engagement and brand recognition. Along with paid media, most businesses also focus on organically improving their brand. Each has their own role to play … Read More →
Introduction: As the marketplace is becoming more digital, brands are also increasingly using social networking to get business sales. It has become a complete necessity now-a-days for brands to stand out. Some businesses are successfully are implementing digital marketing tactics to effectively reach their target consumers online; however, there are some myths which is holding … Read More →
Engagement is a key characteristic of social media marketing. It is an amalgamation of content and visuals that makes a social media post go viral and engage target audience. Be it Twitter, Pinterest, Instagram, Facebook or Google+, images are everywhere. A research suggests that content accompanied by relevant images receives 94% more views than content … Read More →
For any creative agency, the biggest goal is to see their work displayed around the streets of the country. Though a traditional medium to reach massive target audience, outdoor advertising is still has its own distinct effect. From billboards, street furniture, mobile billboards to interiors and exteriors of vehicles, this type of advertising works well … Read More →
When you want to analyze visitor traffic, evaluate your target audience and their needs, Google Analytics is viewed as a reliable and the most popular digital analytics software. Whether you are an SMO or SEO professional, you will want to know how many visitors have opened your site, how long they stayed on the site … Read More →