In 2011, the marketing team at a leading finance website observed that their infographic based content was driving 30 times the traffic as the written content. This led to the creation of a new platform named visual.ly, a website dedicated to data visualization and one of the richest resources of infographics on the Web. Ever … Read More →
Before the advent of the World Wide Web, people would often spend hours browsing through shopping aisles, comparing prices and products, before they finally made the decision to purchase (or not). Now, with this information available at their fingertips, people no longer have to leave the comfort of their homes. Just typing in a couple … Read More →
For any business to thrive in today’s digital-driven world, it is imperative to have a sound digital strategy. The simplest and most effective way to generate leads and convert them to customers is by connecting to people through people’s smartphones. However, simply having a well-written and efficiently designed website is not enough. Even if your … Read More →
Are you on Social Media? Do you know a person who is not on social media? If your answer is no, then you must be aware of how it is creating an impact on our lives. Well, the growing influence is not just on humans, but also on businesses. Be it a small, medium … Read More →
I think, by the time, we all are well aware of the importance and benefits of social media marketing for businesses. It is indeed a mandatory tool to be used when attempting marketing of your brand to the mass. However, there are certain notions, that I often get to hear from the people, regarding social … Read More →