Every day, thousands of social media posts are uploaded by socially active companies on networking channels like Facebook, Twitter, LinkedIn, among other platforms. What do you think how these social media posts get more attention from almost all employees? It is because some companies use internal-communication tools that enable their employees to seamlessly contribute for … Read More →
Your website is the visual representation of your brand, hence a well-designed website is a necessary for brand building. It is significant that your website helps you acquire customers as well as retain the existing ones. Right from designing, typography, content to colour scheme, your site needs effuse the energy. Let’s go through some statistics … Read More →
When it comes to finding the right people and capturing their attention, advertising on Facebook or Instagram is an ideal platform. Several prospective customers click on the ad and complete the purchasing process, while there are a few who may not always complete the action. Here’s a fact which indicates that around 98% of … Read More →
We live in an era where maintaining an equal balance between online and offline marketing is becoming a crucial thing. This doesn’t mean that hosting separate campaigns, rather using a marketing mix where online and offline marketing co-exist. Are you investing in both equally? Here are some of the marketing mix strategies you need to … Read More →